How to grow your search traffic as a busy blogger

The truth is that you can't afford to hang all your traffic hopes on social media. Because that leaves you at the mercy of every change to the Facebook organic reach algorithm, every tweak to the Pinterest smart feed, and every other social media whim.

Optimizing your posts for search engines can bring you higher, more consistent results. Even a viral Facebook post tends to die out after a few days. But if you land the top spot on Google for a juicy keyword? That will deliver consistent traffic for months (or years) afterward without any additional action needed from you.

With the Sticky SEO course, you will...

"When I took the Sticky SEO class, I was skeptical because I'm not very technical so most SEO terms go over my head. But this course was 100% clear and easy to understand, even to me.

The lessons helped me find a keyword that aligned perfectly with what I already write about for my readers. I put together just one post for that keyword following the strategy Kelly outlines in the course. That post started gaining traction over time, gaining more and more traffic every month. A little over a year later, that one single post was bringing me more than 60,000 page views a month.

That's more page views from one post than I was getting to my whole site from organic search before taking the course. Since then, I've applied the Sticky SEO strategy to more and more posts, growing my search traffic to more than 22 times where it was before the course.

SEO is a lot of work, and it takes time, but it is absolutely worth it as a blogger. Because now I can stop worrying so much about Facebook organic reach and the Pinterest algorithm change of the month and have a steady baseline of solid, dependable traffic from search."

– Rachel Norman, A Mother Far From Home

In 10 practical modules, this course gives you everything you need to conquer SEO once and for all – even if you know nothing about SEO right now. After this course, you'll know how to:

Make Your Whole Site Google-Friendly – Many bloggers spin their wheels trying to grow search traffic when they haven't set their site up in a way to play nice with Google. This module includes a step-by-step tutorial for setting up Google Search Console the right way, plus a run-down of which SEO tools are necessary (and which ones you can skip).
Pick the Perfect Keyword – Targeting the right keyword is essential, but you don't have to spend an hour (or more) on it for every post. Find out the best and quickest way to tackle keyword research.
Find Your Bright Spots – Discover what's already working well so you can bridge from your small wins to big wins.
Unlock Maximum SEO for Every Post – Follow the best recipe for optimizing new and existing posts for search. This module gives you everything you need to create the most SEO-friendly title, links, formatting, and everything in between – without sounding like a robot.
Wrangle the Long Tail – Everyone talks about long-tail keywords being an SEO game-changer, but what are they? Get the best strategy for targeting the long tail so you don't feel like you're chasing your tail.
Go Beyond the Post – Most bloggers focus only on optimizing individual posts and pages for search. Find out how to take advantage of ranking factors beyond your post.

...and more.

"A year after taking Sticky SEO, my monthly search traffic doubled. DOUBLED!

Not only is it great to have the extra page views, but many of my top-ranked SEO posts are also full of affiliate links. That means along with the extra ad revenue, my affiliate earnings are growing too. As just one example, one of my recent posts jumped to #1 on Google, and in the last 30 days it's brought me more than $500 in affiliate earnings. From that one post!

I just love seeing new posts of mine land on the first page of search shortly after posting. I'm so glad I took your course!"

– Katelyn Fagan, What's Up Fagans?

You don't have to pay $400 for an SEO course that will make your eyes glaze over or worse – give you "advice" that's based on opinion, someone's educated guess, or an outdated understanding of search algorithms.

Because I'm about to hand you a proven, research-backed system for conquering SEO so that you can obliterate the roadblocks in your way and become an SEO rockstar.

You'll get...

The Course Get found on Google. In 10 easily digestible modules, you'll get a proven system for growing your search traffic to its full potential. (Value: $349)
The Tracker Stay on track with your SEO game plan using this all-in-one tracker. Keep tabs on your traffic growth, keywords you want to go after, and every step you need to get there. (Value: $99)
The Master Checklist This handy cheat sheet is worth its weight in gold because it remembers all the SEO musts so you don't have to. Print a fresh copy for every new post, or laminate it and reuse it over and over with a wet-erase marker. (Value: $99)
Lifetime Access You'll get access to all the course materials forever and ever, including all future updates. Some other SEO courses require a monthly subscription fee to get lifetime access, which ends up being way more expensive in the long run. (Value: $349 a year)
The Support Group In a private peer-to-peer support community (not another Facebook group!), you'll find detailed FAQs for every course module and a forum for asking any questions not covered yet. Plus, you'll be invited to join in on fun (but powerful) monthly SEO challenges that will keep your site in tip-top SEO shape. (Value: $99)

You wake up and check Google Analytics, but instead of your heart sinking at what you see...you smile to yourself.

Then you sit down with that first cup of coffee and plan your day. But...

All those social media chore threads? Gone from your life.
Stressing about the latest algorithm change to Facebook reach or the Pinterest smart feed? No more.
Needing to spend every spare minute on your phone pinning, tweeting, and sharing – just to maintain the status quo? Nope.

Because with Sticky SEO in your blogging toolbox, you have a baseline of reliable traffic to your site from organic search.

Your blogging life is less frantic and more focused. You spend more time doing the things you love about blogging because SEO liberated you from everything that was dragging you down.

When you get 50k then 100k then 200k (and more) page views from search engines alone, anything social media sends your way is just the gravy on top.

And the best part of spending time on SEO? After you set yourself up for SEO success, those top-ranking posts will deliver consistent traffic for months or years afterwards without you having to do anything else.

More and more readers will discover your content in Google, then join your mailing list or follow you on social media or buy the products you recommend – or all of the above.

Higher page views, more sales, less stress...you finally cracked the code.

"A few months after finishing the Sticky SEO course, I checked my Google Analytics and saw that organic search had become my second highest source of traffic! To be clear, I still had to do the work to optimize my posts for Google, but this course finally gave me everything I needed to make that happen. I still use the SEO checklist from this course for every post I publish. It feels great to publish a new post and see it ranking on the first page of Google in just a couple weeks!"

– Bev Feldman, Bev Goes Green

If any of these describe you, this course is designed just for you:

I don't know anything about SEO yet, or
I follow the Yoast SEO plugin advice, but that's about it, or
I have a basic understanding of SEO, but I'm not seeing the results I expect, or
I know how to do keyword research, but it's time-consuming and overwhelming to do it for every post.

Growing your search traffic doesn't have to be complicated. After this course, SEO will finally click for you.

You'll know how to find the perfect keyword.

You'll know exactly what your post needs in order to rank on the first page of Google.

And you'll know how to build on each of your SEO successes so that within a few months, your search traffic could be double, triple, or even ten times what it is today.

First, a little background for you: I've grown my own site—a parenting blog—from nothing into a thriving business that supports my family of six. A couple years ago, my husband was even able to quit his corporate day job to stay home with our four kids. (Bless him!)

But the truth is that I wouldn't be where I am now if I hadn't made SEO a priority for my business.

If you haven't conquered SEO yet, I'm the person who's going to lead you up that mountain once and for all.

Here's why: For more than 15 years before I started my site, I worked as a professional writer and editor at a billion-dollar company. My first quest in that job? Learn a programming language and teach customers how to use it. Customers who knew nothing about programming to start with.

This meant I had to get comfortable with highly technical concepts and tasks – quickly. But I'm incredibly thankful that I had this experience early in my career. Because it helped me perfect the art of translating technical gobbledygook into something that actually makes sense to real people.

And that's exactly what I do in Sticky SEO. Inside the course, you get the proven + simple strategy that will grow your site's organic search traffic. The same strategy I've taught to thousands of other bloggers just like you, in every niche you could possibly imagine.

In this 10-module e-course:

I'll teach you the exact steps to follow in order to get traction on Google – but in English, not SEO jargon.
You'll get practical exercises to apply what you're learning to your own blog right away.
You'll learn how to write for SEO and the reader so your posts still connect with the real humans on the other side of the screen.

After this course, you'll have everything you need to maximize your traffic from search engines.

Before you register for this course, beware of the following:

You will not get a "silver bullet" solution to put your content in the top spot on Google every single time. (SEO doesn't work like that, unfortunately!)
You will not get a strategy you can execute in 10 minutes one time so you never have to think about SEO again. To achieve success with SEO, you must put in some effort.
You will not get a list of shady SEO tricks that could get you a hand-slap (or worse) from Google. That's known as Black Hat SEO, and I don't play that game.

Also:

This course is self-paced, not instructor-led. When you have questions, you'll have access to a private peer-to-peer support community.
You'll have the best results if you use a high-quality keyword research tool. Without a reliable SEO tool, your keyword research efforts will be less effective, and your SEO progress is likely to be much slower. (To be clear, the tool recommended in the course is one of the most reasonably priced keyword tools for the average blogger – at as little as 29 dollars per month. Also, many students have success with subscribing for a month to complete their keyword research in batch, then pausing their subscription until they need it again.)

Here's what you will get in this course:

A step-by-step strategy you can implement on your own site to bring you more consistent SEO results
An efficient approach to SEO that will keep you from spinning your wheels every time you sit down to publish a post
Proven, trusted advice that will help you climb the Google ranks the right way

With easily digestible lessons, this course will give you the tools you need to grow your organic search traffic so you can reach new readers – readers who could turn into loyal fans that will join your mailing list, read everything you write, and purchase the products you recommend.

Module 1: Get Ready. Before we can roll up our sleeves and get to work, we have a few things to check off our list. You'll need to install a couple tools, plus we need to clear the air with some common misconceptions about SEO. Setup instructions include Google Search Console, an SEO plugin (Wordpress only), and XML sitemaps.
Module 2: Know Your Goal. To grow your search traffic, you need to know your starting point – and where you're trying to go. You'll discover why ranking anywhere on the first page is not necessarily your goal, how to set the right kind of SEO goal (and how long it will take to get there), and what search volume really means.
Module 3: Pick the Perfect Keyword. For your first small win, you'll start with a post in your archives you'd like to SEO to smithereens. This module steps you through how to find potential keywords for a post, narrow down your list, and check the potential of keywords so you can decide on a winner.
Module 4: Write for the Win. Knowing how to pick the perfect keyword that will grow your organic search traffic is important, but this module covers the essential piece of the puzzle most SEO courses skip over: The content of your post itself. Discover how to structure your post for SEO success, how often to use your keyword, how links can get you in trouble (or keep you out of trouble), and more.
Module 5: Go For a Power Move. Here, you'll dive deep on three SEO power moves for optimizing your posts. These power moves can help you rank much faster, but SEO plugins like Yoast can't check them for you. Very few bloggers are taking advantage of these power moves, so they give you an excellent way to stand out from the crowd.
Module 6: Aim Higher. In this module, you shift gears to setting an overall SEO strategy instead of just optimizing individual posts. If you skip this step, you could flounder, aimlessly writing about hundreds of topics that won't lead you toward your end goal.
Module 7: Mine for Gold. How do you get from being a blip on Google’s radar for the topics you write about – to securing complete and total domination of those keywords? This module shows you the secret to a powerful SEO technique: a Golden Keyword.
Module 8: Plot Your Route. Think of your SEO strategy as a road trip. After you've picked the perfect destination (your Golden Keyword), you'll need to figure out how to get there. This is where you'll harness the power of long-tail keywords for your bigger picture SEO strategy.
Module 9: Build a Trophy Case. Most bloggers skip this step entirely, or they rush through it because they don't understand how important it is. To rank for your Golden Keyword, you must showcase your best work on a Trophy Case.
Module 10: Zoom Out. Google has more than 200 ranking factors that influence the decision of which posts make it to the top spot. In this module, you'll zoom out from individual posts to discover other important steps you can take to influence your chance of ranking for certain keywords. You'll learn the right way to go after backlinks, how to avoid black hat SEO practices that could get you a hand-slap from Google, and more.

Q: How is the Sticky SEO course different from your Sticky Blogging master class?

The Sticky Blogging master class is separate from the Sticky SEO course. The Sticky Blogging master class teaches you how to blog in a way that connects with the reader and converts her to a true fan who keeps coming back for more. (FYI, enrollment is not currently open for that course.)

On the other hand, the Sticky SEO course gives you a proven step-by-step system for growing your page views from Google and other search engines.

In other words, you use Sticky SEO to get more readers to your site, and you use Sticky Blogging to convert them to true fans who keep coming back.

Q: How much time will this course take me?

Each lesson will take you approximately 30-45 minutes. If you tackle two lessons a week, that's a total time commitment of about one hour a week.

Plus, each lesson includes practical exercises to help you apply what you're learning immediately.

Q: I can barely keep up with posting regularly. How can I add an online course to my to-do list, too?

Spinning your wheels doing the same old, same old isn't getting you where you want to go.

You'll be more likely to achieve your long-term blogging goals if you put a couple busywork tasks on hold while you take this course.

Instead of posting three times a week, cut back to once or twice. Instead of spending an hour "networking" on Facebook, close that browser tab. Instead of using every spare moment to pin or tweet or check Google Analytics, stop. Take the time to invest in your future, and it will pay off.

Q: Do I get lifetime access to the course?

Yes! Other courses sometimes require a monthly subscription fee for lifetime access, but with Sticky SEO you get all the course materials forever and ever, including all future updates.

Q: What if I start the course and can't keep up?

Life happens! That's why this course includes lifetime access to all the materials.

Q: Do I have to be free at a specific time every week?

You can go through the lessons on your own schedule, so you don't have to be free at any specific time.

Q: I've spent money on other e-courses before and been disappointed. Do you offer any sort of guarantee?

I get it because as a blogger, I've had that experience with other e-courses myself. This course includes a 100% satisfaction guarantee. If you aren't satisfied within the first 30 days after purchasing the course, email me and I'll work with you one-on-one until you're satisfied.

Q: I'm not very technical when it comes to blogging. Will this class really help me?

Thousands of bloggers have taken this course without any prior knowledge of SEO, then walked away from the course with a solid understanding of SEO and how to grow their organic traffic.

With that said, you can also register for the additional tech setup package, where a tech expert will handle the one-time setup required to make your site Google-friendly.

Q: What does the tech setup package include?

When you register for the tech setup package, a tech expert will handle the one-time setup required to make your site Google-friendly. The instructions for this setup are included in a course module, but this add-on package is available if you prefer to hire an expert to complete the setup for you.

The tech expert will confirm proper setup for and/or configure the following if necessary: Google Analytics, Google Search Console, Yoast SEO plugin (Wordpress only), and an XML sitemap. Blogging platforms supported for this setup package include Wordpress, Blogger, SquareSpace, Wix, and Weebly.

After you register, you will get access to a form where you can submit all pertinent information to the tech expert so she can complete your site setup.

From the time you submit the form, you can expect your tech setup to take about one week to complete. From the date of your course purchase, you have six months to claim your tech setup service.

Q: Will I need any special tools or programs to go through the course? Is Wordpress required?

Wordpress is not required for this course. The concepts and strategies covered in the course apply to all sites no matter the platform.

To start this course, all you need is yourself and your web browser. You'll access the course on a web site, and you'll have a private course community where you can ask questions and get support from your fellow students throughout your learning process.

With that said, you'll have the best results if you use a high-quality keyword research tool. Without a reliable SEO tool, your keyword research efforts will be less effective, and your SEO progress is likely to be much slower.

To be clear, the tool recommended in the course is one of the most reasonably priced keyword tools for the average blogger – at as little as 29 dollars per month. Also, many students have success with subscribing for a month to complete their keyword research in batch, then pausing their subscription until they need it again.

Grow your traffic...without social media.

Conquer SEO once and for all.

With Sticky SEO, you'll master...

What's inside...

Total Sticky SEO value: $995

Here's a sneak peek...

Get started now.

The Course

$200

Total value: $995

The Course + Workbook

$220

Total value: $1,015

Everything + Tech Setup

$320

Total value: $1,115

Imagine this...

What happens when you join Sticky SEO...

Does this sound like you?

About Kelly Holmes, Your SEO Sherpa

Pick the level that's right for you...

1. The Course

$200

Total value: $995

The Course

$200

Total value: $995

2. The Course + Workbook

$220

Total value: $1,015

The Course + Workbook

$220

Total value: $1,015

3. Everything + Tech Setup

$320

Total value: $1,115

Everything + Tech Setup

$320

Total value: $1,115

This is my guarantee to you.

But Sticky SEO is NOT for you if...

Your course syllabus...

Questions?

Enroll today + grow your search traffic.

The Course

$200

Total value: $995

The Course + Workbook

$220

Total value: $1,015

Everything + Tech Setup

$320

Total value: $1,115